Blog
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Real Estate Photography Tricks: 7 Ways to Beat the Clock on Site
Seven habits that shorten a property shoot without lowering the standard of the photos: a house that is ready when you arrive, kit and light that set up quickly, and no room done twice.
How to Pitch to Real Estate Agents and Win More Business
How a real estate photographer pitches agents: lead with everything one shoot delivers, back it with what agents expect as standard, answer "I only need photos" and offer yourself as their media partner.
One Camera, Multiple Assets: How to Streamline Your Property Shoots
How a photographer gets the photos, the virtual tour and the floor plan from one visit to a property, what that single-session shoot asks for on the day and where it stops.
From Idea to Immersion: How Buyer Expectations Have Shifted Over Generations
What each generation of buyers added to a listing's media, from an idea of the home to every detail to a sense of living there, and what NAR's buyer surveys ten years apart show every age still rates most.
Unlock Your Giraffe360 Potential
If you’re only scratching the surface, you’re not seeing the full return on your subscription. Here's how you can maximise ROI.
What Do Realtors Want Out of a Photographer? Positioning Your Service
What realtors want from a photographer, drawn from NAR's research on their sellers and buyers, and how to position your service around it so agents book you again.
Real Estate Media Through the Ages: From the MLS Book to the 3D Tour
How buyers came to see a home before visiting it, from painted views in 1840s London and one photo in a printed MLS book to galleries, video, 3D tours and AI.
How to Get Real Estate Photography Clients Without Paid Ads
Agents book photographers they have met, found in search or keep seeing. How to reach them all three ways without spending on ads, and where your portfolio fits in.
Tour Video Editor v2: More Control, More Impact
Creating scroll stopping property videos just got a whole lot easier. With our new Tour Video Editor v2, we’re putting the power to customize, brand, and perfect your property videos directly in your hands.