Blog
Découvrez ce que nous développons, lançons et apprenons chez Giraffe360.
The PRO Advantage: Four Pillars of Value That Accelerate Your Real Estate Business
In a competitive market, success is measured by speed, results, and scalability.
AI-Native Pipeline: Why Real Estate Media Is Moving Beyond Workflow
How listing media gets made when software is built in from the start: one capture as the source, software for the first pass, and a person checking each result before it goes public.
Single Property Websites: Why Every Listing Needs a Page of Its Own
What a single property website is, how buyers get to it from the portals, and what it should hold, from the first photos and the floor plan to the enquiry form.
Real Estate Listing Marketing: One Scan, Full Campaign
How to put a listing in front of buyers on every channel on the same day: why one launch day matters, what each channel needs from the media, and how one visit and one delivery close the dead time before it.
Listing Media Budget for Brokerages: What to Fix and What to Meter
Keep media spending steady across a team of agents: what a fixed fee should cover, who may spend beyond it, and how each office sees its share of one bill.
Digital Twin vs Virtual Tour: What a Measured 3D Capture Adds
What a 360 virtual tour shows a buyer, what a digital twin's LiDAR measurement adds from the same visit, and the three ways into one Giraffe360 capture: the tour, the 3D floor plan and the 3D Walkthrough.
PRO Camera Launch: A Message From Our Founders
November 2025 is an exciting time for us, as Giraffe360 is launching the Giraffe PRO Camera.
The Future is Flat: Key Takeaways from the Giraffe360 PRO Camera Webinar
Last week, we lifted the curtain on the Giraffe360 PRO Camera, a breakthrough tool that isn’t just about capturing properties, but about fundamentally accelerating the sales cycle.
Real Estate Photography Packages: Turn One Shoot Into Three
How to turn the media from one property visit into three things to sell, set them out as Good, Better and Best packages, and why the middle one should be your recommendation.