Блог
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How to Become a Real Estate Photographer That Agents Book Again
What it takes to become a real estate photographer agents come back to: the work itself, the kit and skills behind it, and how to turn good shoots into a steady business.
AI for Real Estate Photography: An Assistant, Not a Replacement
Where AI saves a real estate photographer time after the shoot, which decisions it leaves to you, and when an AI edit needs a label.
Real Estate Content Ideas for Photographers Who Work With Agents
The content agents pass on to their clients: local market reports, neighbourhood guides, answers to buyers' questions and round-ups of homes, and how a photographer can make each one.
Introducing Listing Spotlight: Create once, market everywhere
We’re excited to introduce Listing Spotlight, a brand-new marketing automation feature made for real estate professionals.
Real Estate Lead Nurturing: Turning the Leads You Already Have Into Sales
The people who already enquired, signed up for alerts or downloaded a brochure are the warmest leads you have. How to sort them and stay in useful touch until they buy.
Time Management for Photographers: How to Leave the Edit Cave
Where a real estate photographer's editing hours go beyond the edit itself, and how to take them back with a computer that keeps up, set editing hours and revisions with a limit.
Announcement: Official Photographer Network
Giraffe360 CEO Mikus Opelts shares the announcement of Giraffe360's Official Photographer Network for US photographers.
Why Are Floor Plans Important? What a Layout Tells Buyers That Photos Can't
Why are floor plans important in a listing? Photos show rooms one at a time; a floor plan shows how they fit together. What makes a plan worth including, and where to put it so buyers see it.
Marketing Floor Plans: How Agents Use Floor Plans to Sell Listings
Buyers look for the floor plan before they enquire. How to put one plan to work on the portals, your website and the links buyers share, styled like the rest of your marketing.